According to words spoken by its founder, businessman and entrepreneur Manuel Dias, “Saven started in 1988 with the objective of exporting Portuguese food products to Portuguese communities around the world. It was a trade which Portuguese importers used to acquire the enormous variety of products the immigrants were used to.” With a new market of foreign clients our objective changed to exclusive partnerships with Portuguese producers. Drinks, namely wine, became part our portfolio. Initially Lua Cheia-Saven, LDA, formerly called Lua Cheia Em Vinhas Velhas, LDA, was created with which SAVEN, S.A. was associated. Nevertheless we remained loyal to the exclusive marketing of Portuguese products. SAVEN has partnerships established with national producers that have great visibility in the international marketplace. By centrally locating our products we make it more advantageous for our customers. This centralization allows us to supply large international distributors. We can supply large chains with a wide product lines. This is in conjunction with the quality to price formula which is the key to our competitive success. The market area that SAVEN promotes is the food and beverage sector. Our food products are: olive oil, fish and vegetable preserves, dried fruit, olives, pastas, flour and cereals, cookies, coffee and rice; a wide variety of products. Our beverages include wine produced by national producers and partners of our group Wines and Winemakers by Saven: Casa Ermelinda Freitas, Herdade de Pegos Claros, Adega Cooperativa de Pegões, Companhia da Lezírias, Casa Agrícola Aguia Moura, Vieira de Sousa, UDACA, Adega de Ponte de Barca and Adega de Cantanhede. We also carry plain water, sparkling water and juices. “The leading wine brands by Saven are Azul Portugal, Lua Cheia-Saven, Dona Helena, Monte da Baía, Samora, Herdade de Catapereiro, Pegos Claros, Tyto Alba, and many others. Despite the fact the business was initially started to target the Portuguese community in Europe, the objective was modified to obtain significant visibility internationally where we are gradually growing so there will be few places where we aren’t represented”.
Manuel Dias, Founder of Saven, S.A